Nula Bermingham

Research Director

Nula has been a qualitative practitioner for nine years. She is highly experienced in qualitative research.

She has also worked as a strategic planner in advertising agencies in Dublin and Dubai, where she honed her skills in rigorous strategic thinking.

Nula started her career on the client-side, as a Brand Manager for McVitie's. Her unique blend of experience enables her to bring clear strategic thinking as well as actionable insights to projects.

Her marketing background ensures that she understands client issues and the role of the research.